Chief Growth Officer
Shape the future of sports-tech as our next global growth and marketing leader
HackMotion is looking for an ambitious and talented digital marketing and growth leader to join the company's leadership team and lead all commercial and marketing efforts.
You will join one of the most ambitious, fast-growing consumer-focused companies in the region. In the last few years, HackMotion has rapidly expanded from a niche professional market into a consumer segment, growing revenue from ~1M EUR in 2022 to over 10M EUR in 2025. The company is profitable and self-funded. You will be responsible for the overall digital marketing strategy that enables rapid scaling of HackMotion product sales in 60+ countries through direct-to-consumer e-commerce channels. You will foster a culture of continuous improvement, data-driven experimentation, and calculated risk-taking within the marketing team. You will take over a capable 6-person digital marketing team (focusing primarily on content partnerships, META ads, web funnels, e-mail marketing) with the task of expanding the team's capacity to reach our growth targets.
The outcome of your work will directly contribute to HackMotion's growth and ability to expand in the worldwide consumer sports-tech market to become a dominant player. The success of your position will be defined by the overall output of the HackMotion marketing team and the ability to deliver on growth milestones. You will work directly with HackMotion founders, with an opportunity to eventually join the company's board.
Your tasks:
Define HackMotion's digital marketing strategy in line with the company's growth ambitions (1M units sold by the end of 2030).
Lead and mentor the marketing team to reach our quarterly and yearly targets;
Foster HackMotion's brand image by ensuring coordinated messaging across all marketing channels;
Plan and evaluate marketing expenses and ROI, making strategic adjustments as needed;
Analyse the results of the marketing activities and report directly to the board;
Grow the size and capability of the HackMotion marketing team to a world-class level.
What we expect:
An outstanding track record of leading a high-performance digital marketing team;
Proven ability to develop and implement digital marketing strategies and improve sales funnel performance in international markets (especially the US);
Deep understanding of digital marketing channels - performance ads, affiliates, content marketing, SEO, e-mail, and others;
Expertise with digital marketing tracking and automation tools (analytics, attribution modelling, etc.);
Strong storytelling skills and keen interest in brand building;
Ability and desire to work in a fast-growth environment (>2x yearly growth at scale);
Experience with a direct-to-consumer e-commerce business model will be highly beneficial;
Experience and interest in sports (especially golf) will be considered as an advantage.
What you can expect:
Salary 6 000 EUR and up, depending on seniority and previous experience.
Very substantial company stock options - own part of the company and get value from the company's stock appreciation and dividend payouts;
Join a profitable & fast-growing tech company with an ambitious team with a great track record;
Participate in building a state-of-the-art, industry-defining consumer tech product;
Flexibility - we work from the Riga office, but for the right candidate, a hybrid model will be considered.
- Locations
- Rīga
What we do
We believe an active lifestyle is crucial in sustaining physical and mental health. Our vision is that tech and digital training aids can substantially reduce the learning curve and improve engagement in every single sport at all levels.
HackMotion helps amateur athletes to improve much faster in skill-based sports. We use proprietary wearable motion capture hardware and custom-built software applications to measure movement mechanics and provide metrics, personalized insights, and drills. Our industry-leading products in golf & baseball are built in collaboration with the world's top coaches & athletes. We currently have clients in 60+ counties. Our goal is to be the world's No. 1 in the coaching wearable industry.
Read a full article about HackMotion on Labs Of Latvia.
Our journey so far
Company founded
HackMotion was created to improve the experience of learning skill-based activities with a virtual coach. Our early prototypes did full-body motion capture and were tested in extreme environments such as snowboarding and even skydiving in vertical wind tunnels.
First product launch
The first HackMotion product was built and launched in 2018. It was targeted to the golf professional niche - golf coaches and advanced players.
HackMotion adoption among golf pros
HackMotion golf product quickly gains traction and gets widespread adoption among top industry professionals. These include true superstars, such as the coaches of Rory McIlroy (former world rank No. 1) and Dustin Johnson (winner of 6 world cups).
HackMotion Golf Player version launch
Based on learnings gained working with golf professionals the HackMotion Golf Player version was launched and quickly gained momentum. Within the first year, thousands of products were shipped across 5 continents allowing rapid scaling of the business.
HackMotion virtual coaching development
Working together with some of the world’s leading golf coaches, we developed virtual golf coaching functionality, delivered it to tens of thousands of customers worldwide and 7x scaled our revenue.
Becoming a global sports wearable leader
Our ambition for the upcoming years is to continue significant expansion in the golf consumer segment. Our goal is to be the world's No. 1 virtual coaching wearable.
Our office
Most of our team members work in a remote-office mix, however, most of the time is spent in office. We are located in the heart of Latvia’s startup scene—Startup House Riga in Spīķeri—occupying the 4th floor of the newly renovated Startup House 2.0.
Also, we have an indoor golf simulator to always be able to test our products as well as have a little fun.
Rīga
About HackMotion
HackMotion helps amateur athletes to improve much faster in skill-based sports. We use proprietary wearable motion capture hardware and custom-built software application to measure movement mechanics and provide coaching feedback and drills. Our industry-leading products are built in collaboration with the world's top coaches & athletes. We currently have clients in 60+ countries.
We see a future where tech and digital training aids will be a crucial part of training in every single sport at all levels. Our goal is to be the world's No. 1 in this industry.
Want to learn more about the company?
1. Read the Labs of Latvia article featuring HackMotion (LV)
2. Listen to The Pursuit of Scrappiness Podcast featuring HackMotion.
3. Listen to the Asketic Podcast on Spotify with CEO, Atis Hermanis (LV)
4. Watch the European Hit Radio interview with CEO, Atis Hermanis (LV)
Click HERE to learn more about how we operate.